Infinite Energy Center Transforms into Gas South District
Rebranding Follows Infinite Energy Acquisition in 2020
5/25/2021
ATLANTA, Ga. (May 25, 2021) – Gas South, the largest retail natural gas provider in the Southeast, announced today the renaming of Infinite Energy Center, which will now be known as Gas South District. The rebranding of the Gwinnett entertainment hub follows Gas South’s acquisition of Infinite Energy in 2020.
“Among the numerous opportunities the acquisition of Infinite Energy has presented for Gas South, our team is especially excited about the affiliation with Gas South District,” said Kevin Greiner, Gas South’s President and CEO. “As the leading natural gas provider in the Southeast, it’s fitting to also have our name attached to one of the premiere live entertainment destinations in the region.”
The Gas South name will now be ubiquitous throughout the District. The 13,000-seat Gas South Arena, formerly Infinite Energy Arena, will host some of the first large-scale concerts since the onset of the COVID-19 pandemic, with marquee acts like James Taylor, Reba McIntyre, Blake Shelton and more scheduled to perform over the next few months.
Additionally, the 50,000-square-foot exhibition hall is now Gas South Convention Center, and the intimate, 708-seat performance hall has morphed into Gas South Theater.
“At this pivotal time for the live entertainment industry, we are grateful to have a partner like Gas South to help us welcome guests back to the unforgettable experiences you can only find within venues like Gas South District,” said Stan Hall, COO for the Gwinnett Convention and Visitors Bureau. “We look forward to a long and successful relationship that further bolsters our goal to be one of the foremost entertainment destinations not only in the region, but also nationwide.”
While the change is effective immediately, a formal unveiling of the new signage and branding around Gas South District will take place this summer. For more information on Gas South District and to view upcoming events, visit: GasSouthDistrict.com